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Lily's Apparel,a Renowned Apparel Store,focuses on Generation Y Customers and Provides

Question 16

Multiple Choice

Lily's Apparel,a renowned apparel store,focuses on Generation Y customers and provides them with a customized clothing experience.Lily's Apparel has defined its target market by _____.


A) religious convictions
B) educational qualifications
C) geographic boundaries
D) psychographic characteristics

Correct Answer:

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