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Rangers, a Firm That Provides a Towing Service, Boasts of a Very

Question 79

Multiple Choice

Rangers, a firm that provides a towing service, boasts of a very consistent performance track record and promises a quick and good quality service "anytime, anywhere." According to this information, Rangers is focusing on which of the following variables of service quality?


A) Reliability
B) Sympathy
C) Empathy
D) Substitutability

Correct Answer:

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