Multiple Choice
P&G is a major consumer packaged goods manufacturer that for years has supported the Special Olympics.P&G features the athletes in several of its advertisements and provides assistance and financial support for the event.P&G's employees assist in the Special Olympics every year.What type of relationship management program is this?
A) public affairs
B) corporate relations
C) media relations
D) employee relations
E) cause marketing
Correct Answer:

Verified
Correct Answer:
Verified
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