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After Determining That His Computer Is No Longer Working, and That

Question 84

Multiple Choice

After determining that his computer is no longer working, and that he needs a working computer, Jeff is most likely in which stage of the buying decision process?


A) Evaluating three different opportunities to buy a new computer
B) Recognizing the need for new computer
C) Determining the characteristics of the solution (getting a working computer)
D) Searching for information about various new computers, including pricing
E) Making a purchase

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