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    Marketing Channels
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    Exam 17: Marketing Channels for Services
  5. Question
    The Problem of Standardizing Services Is Affected Mostly By
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The Problem of Standardizing Services Is Affected Mostly By

Question 30

Question 30

Multiple Choice

The problem of standardizing services is affected mostly by:


A) The high costs involved.
B) The diversity of services.
C) The high degree of labor intensity.
D) The perishability of services.
E) Customer input.

Correct Answer:

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