An Evaluation of Whether a Proposed Logistics Program Meets the Channel

An evaluation of whether a proposed logistics program meets the channel members' service standards requires that the channel manager:

A) Have a clear understanding of the objectives of the proposed logistics service program.
B) Be an expert in the area of logistics.
C) Be intimately involved in the technical aspects of the design of the logistics program.
D) Be able to develop and analyze a good survey.
E) Understand the service needs of channel members.

Correct Answer:

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Access For Free