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    International Marketing Asia Pacific
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    Exam 9: Product policy and adaptation in international markets
  5. Question
    To Avoid Problems with Brand Names, Several Approaches Have Been
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To Avoid Problems with Brand Names, Several Approaches Have Been

Question 52

Question 52

Multiple Choice

To avoid problems with brand names, several approaches have been suggested.Which of the following is not an approach?


A) Translation
B) Transliteration
C) Transculture.
D) Transcendence

Correct Answer:

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