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Lawn Company and Mowers Inc

Question 25

Multiple Choice

Lawn Company and Mowers Inc. make yard tools. Both companies use only steel produced in the United States. Lawn's ad claims, "We use only U.S. steel, while our competitor uses inferior foreign steel!" For purposes of the application of advertising standards under the Federal Trade Commission Act, this statement is most likely


A) an obvious exaggeration.
B) puffery.
C) a false claim about a competitor's product.
D) a half-truth.

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