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    Principles of Marketing Study Set 7
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    Exam 1: Marketing: Creating and Capturing Customer Value
  5. Question
    The Final Step in the Marketing Process Is
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The Final Step in the Marketing Process Is

Question 51

Question 51

Multiple Choice

The final step in the marketing process is .


A) designing a customer- driven marketing strategy
B) creating customer lifetime value
C) capturing value from customers
D) understanding the marketplace
E) creating customer loyalty

Correct Answer:

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