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Rather Than Competing Head to Head with Established Competitors,many Companies

Question 4

Multiple Choice

Rather than competing head to head with established competitors,many companies seek out unoccupied positions in uncontested market spaces.They try to create products and services for which there are no direct competitors.This is called a .


A) "strategic sweet spot"
B) "strategic platform"
C) "common platform"
D) "blue ocean strategy"
E) "red ocean strategy"

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