Multiple Choice
Hilton helps others run their hotels by exporting know- how services rather than products.This type of joint venture is known as _ .
A) management contracting
B) joint ownership
C) licensing
D) direct investment
E) contract manufacturing
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q3: Explain why a global company would need
Q12: involves less investment because the firm does
Q13: International divisions can be organized as geographical
Q14: Heineken beer is sold successfully in about
Q15: To overcome price escalation when selling to
Q16: All of the following are modes of
Q22: The two key economic factors reflecting a
Q47: Compare and contrast a tariff and a
Q50: Discuss the international marketing objectives and policies
Q162: How is joint venturing more risky and