Voters Are Being Asked to Decide Whether to Build a New

Voters are being asked to decide whether to build a new county jail. The public could be cued by politicians, pundits, other public figures, and television ads to consider the proposal in terms of its potential to raise their taxes on the one hand, or as a way to increase the number of jobs available to potential guards, cooks, and social workers on the other. These two types of cues are ________.

A) frames
B) primes
C) samples
D) socializations
E) priorities

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