Which Customer Question Is Answered by a Company's Value Proposition

Which customer question is answered by a company's value proposition?

A) "Why should I buy your brand rather than a competitor's?"
B) "How does your brand benefit society?"
C) "What are the costs and benefits of your brand?"
D) "What kind of experience will I have with products and services associated with this brand?"
E) "What are the benefits of being a loyal consumer of your brand?"

Correct Answer:

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