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    Exam 15: Product Development and Supply Chain Management
  5. Question
    Arden Has Designed an Artistic Design to Complement His Product's
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Arden Has Designed an Artistic Design to Complement His Product's

Question 94

Question 94

Multiple Choice

Arden has designed an artistic design to complement his product's name to assist customers in identifying his product.These are commonly as referred to as a:


A) brand.
B) trademark.
C) service mark.
D) trade dress.

Correct Answer:

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