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    Business
  3. Study Set
    Small Business Management
  4. Exam
    Exam 8: Developing Marketing Strategies
  5. Question
    _____ Involves Adding Products That Are Unrelated to the Present
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_____ Involves Adding Products That Are Unrelated to the Present

Question 38

Question 38

Multiple Choice

_____ involves adding products that are unrelated to the present product line.


A) Penetration
B) Acquisition
C) Specialization
D) Diversification

Correct Answer:

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