Multiple Choice
An inventor has invented an improved whiteboard eraser that uses a modern microfiber in a model that combines easy-clean and long-wearing properties.He is planning to sell directly to schools,colleges and universities.The most cost-efficient means to reach the target market is likely to be ________.
A) telemarketing
B) online catalogue
C) direct-response radio
D) corporate website
E) direct mail
Correct Answer:
Verified
Correct Answer:
Verified
Q94: Catalogues,brochures,samples and DVDs are all examples of
Q95: 'Kiosks' can be placed in _.<br>A)stores<br>B)airports<br>C)university campuses<br>D)hotels<br>E)All
Q96: Online shoppers are not overly concerned about
Q97: Telemarketing differs from telesales in that telesales
Q98: How does a company's effective use of
Q100: Visits,average time spent on site and click-throughs
Q101: Compare 'simple lists',such as a mailing list,with
Q102: Database marketing requires minimal initial investment beyond
Q103: Outline the major benefits of direct marketing
Q104: Today,direct marketing relies heavily on database technologies