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    Principles of Marketing Study Set 1
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    Exam 14: Sustainable Marketing: Social Responsibility, ethics and Legal Compliance
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    Marketers Are Entitled to Use the Image or Likeness of Celebrities
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Marketers Are Entitled to Use the Image or Likeness of Celebrities

Question 58

Question 58

True/False

Marketers are entitled to use the image or likeness of celebrities in their advertising and promotional campaigns without gaining permission because these personalities already have their images in the public domain.

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