Dan Has Been Directed to Study the Actors Close to a Company

Dan has been directed to study the actors close to a company that affect its ability to serve its customers, such as the company, suppliers, marketing intermediaries, customer markets, competitors, and publics. In this instance, Dan has been directed to study the ________ of the company.

A) macroenvironment
B) microenvironment
C) technological environment
D) demographic environment
E) political environment

Correct Answer:

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Access For Free