Noora DeLange Is Helping Her Company Develop a Marketing Program

Noora DeLange is helping her company develop a marketing program for a new product line.The program involves emphasizing experience over acquisition and uses a marketing pitch that is less overt than the company's previous programs.The marketing program is most likely designed to appeal to which of the following demographic groups?
Gen Xers
Nontraditional households
"Micropolitan" populations
Millennials
Manufacturing workers

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