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When Banks Try to Make Their Positioning Strategies Tangible Through

Question 18

Multiple Choice

When banks try to make their positioning strategies tangible through the ________ dimension, they make sure the exterior and interior have clean lines, the layout of the desks and the traffic flow are planned carefully, and waiting lines are not overly long.


A) people
B) symbols
C) equipment
D) place
E) communication material

Correct Answer:

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